The full service
Web Accessibility Solution
Abask Marketing will help you achieve and maintain WCAG 2.1 & ADA compliance while becoming inclusive and doing the right thing!
What is Web Accessibility & who is affected?
“Web accessibility is a set of rules, behaviors, code standards and design guidelines, that are meant to allow people with disabilities to effectively use websites”
Every website should be entirely accessible to every user. To ensure all sites are accessible, every element should be “readable” meaning the site can be translated through various methods for those that are not able to see or interact with them.
Blindness
Motor & Mobility
Color Blindness
Cataracts & More
Aging
Cognitive Disorders
Tracking the cost of non compliance is now out of control
%
Increase in lawsuits in one year
Average Settlement
Demand Letters in one year
what’s the risk?
- 200% increase in lawsuits and demand letters from 2017 to 2018
- DOJ affirms ADA applies to websites by November 2018
- 2019 seems like its going to triple 2018
- Over 150,000 demand letters served to businesses since 2017
- 93% of demand letters settle outside of court for $20,000 – $150,000 on average
- 7% of businesses fight and lose in court
most affected industries
Every industry has to comply with web accessibility regulations, yet not all fields have been affected equally. Here are some trends that we are currently seeing in major sectors:
> eCommerce Businesses
Including Scribd
> Restaurants and the Food Industry
Including Dunkin’ Donuts & Domino’s Pizza.
> Automotive Industry
Including AutoNation.
> Finance Industry
Including Bank Of America, Fleet Bank, Washington Mutual, Sovereign Bank, First Union, Bank One, and HSBC.
> Healthcare Industry
Including Wallpoint and Tenet Healthcare.
> Education Industry
Including over 50 universities and public schools.
Our Solution v. the competition
Is this the only way? No!
Is it the best way? We think so!
Our solution is coded on to your website and constantly assesses your content to remain WCAG 2.1, ADA, s508-compliant Another option is to create compliance on each page manually.
The estimated time to complete such a project is between 3 and 26 weeks. The cost to complete a project in this manner would be between $5000 and $50,000. This would be an ongoing cost as your website expands. The last option is a plugin. These plugins cover between 5 and 15% of the compliance necessities. The plugin takes space on your site, slowing it down, and tanking your Google ranking.
- our Solution – 100%
- Manual Solution – 50%
- Plugins – 15%
The American Bar Association States:
“Since 2018, website and mobile app accessibility lawsuits have made up roughly a fifth of all ADA Title III filings in federal courts, which now consistently exceed 10,000 lawsuits annually.
These numbers do not include the substantial number of website and mobile app cases filed in state courts, demand letters that are resolved prior to the filing of any lawsuit, and DOJ enforcement actions that resolve before suit is filed.”
10/10 Clients Recommend Abask!
“We worked with Rebecca at Abask Marketing in 2023 to revamp our website. She provided excellent service, in a timely manner. Would highly recommend them to anyone looking to enhance their brand!”
“After coming to Abask, we could not be more impressed with their work, service, communication and timeliness.”
“Abask built a website in one week to help us sell our luxury house in the Bahamas. The website process was easy; the end result was beautiful and effective. We sold our house as a result!”
“Abask delivered on schedule and is extremely personable. It was a pleasure to work with them, I would have no hesitation to work with them again or to recommend them.”