Blog | Abask Marketing: Copywriting, Content Strategy, and Conversion Marketing

THE ONLY ACCOUNTING TOOL A COPYWRITER NEEDS

I love being in business for myself, but I hate that I have to be in charge of every aspect, including billing, payroll, and accounting. I feel like a complete idiot when it comes to business finances. I get mixed up with all the terminology, which can be very dangerous when it comes to tax season, but not with my favorite accounting tool…

DO YOU BACK DOWN TOO EASILY? A FREELANCER’S GUIDE TO NEGOTIATION

This week I was asked to fly across the country for a one-day meeting. I hesitatingly agreed. Meeting in person has its benefits, but flying across the country for one meeting means leaving my other clients hanging and my employees scrambling. On top of...

How To Outsource Your Freelance Work

You are a successful freelance copywriter. Here’s the problem though: you’re overwhelmed and you’re slow at design. You need to outsource something.

How To Get Copywriting Clients With LinkedIn ProFinder

The battle for good copywriting clients takes so much time that, if you’re not careful, you can spend all day responding to requests and sending out lead emails and not enough time writing the content that pays the bills. Today, I’m going to show a new(ish) way to...

What Every Copywriter Should Do This Summer

Ah, Summer! How do I love thee? Let me count the ways...Summer is my favorite time of year. I love the heat, I love the beach, I love the ocean, I love that things are a little slower at work and I can make HUGE plans for the upcoming year.On the first year I became a...

WHAT TO DO IF YOU DON’T GET PAID FOR YOUR FREELANCE WORK

Every successful freelancer has, at some point, failed miserably. Whether losing a contract or being fired by a client, it’s important to know how to keep on moving towards success. Our blog post will get you back on track

WHAT TO DO WHEN YOU DON’T GET THE FREELANCE JOB YOU WANTED.

Every successful freelancer has, at some point, failed miserably. Whether losing a contract or being fired by a client, it’s important to know how to keep on moving towards success. Our blog post will get you back on track

How To Build A Brand Package That Will Blow Your Client’s Mind

Today, we are going to walk through the brand package that we put together for our clients' new employees. We'll talk about delivering the package in a way that makes updates easy and how to answer questions from newbies without getting completely overwhelmed. When...

HOW TO GET A GOOD GOOGLE REVIEW

In today's world, we are unlikely to purchase anything without first looking at reviews. Reviews are now a multi-million dollar industry, with major websites including Goodreads, solely dedicated to collecting reviews and companies offering to get you hundreds of fake...

What To Do When You Disagree With A Client

When you get hired as a freelancer, you feel proud! Somebody is actually paying you for the skill you believe you have. But, at some point, it's inevitable that you'll be asked to work on something that you think is a waste of time or goes against your beliefs. Today,...

Why I hate the word “copywriter.”

Before I get into the business of being a copywriter that hates the word copywriter, let me paint a picture for you...My son is obsessed with animals. His favorite is the cheetah. So, when we were at Disney and I saw another kid buying a big spotted cat (a soft toy,...

How a Virtual Assistant Can Help Freelancers Get Through the Holidays

Some might say that surviving the winter holidays is a full-time job!You have to worry about buying presents, decorating, sending out cards, cooking dinner, and, of course, dealing with your family! The time between the beginning and the end of December can be some of...

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