by Rebecca Amesbury | An entrepreneur, Email Marketing |
Have you ever been at a family gathering and heard your mother speak about what you do? After a few years in business, you should have a finely-tuned elevator pitch, but then mum comes along and flattens the pitch in seconds with a dud referral. What she says might be...
by Rebecca Amesbury | An entrepreneur, Marketing Strategy, Marketing Team Member, Small Business, Writing |
The elevator pitch – possibly the most irritating piece of your sales strategy. Most people hate developing elevator pitches and many people hate hearing them, so why do we have them? Because every time someone asks you “What do you do?” you should have a quick,...
