Your LinkedIn company page is one of the best ways to get impressions on your content and build a positive brand image. It is recommended that you post at least once a day on LinkedIn, but that can be difficult, especially if you don’t have a large team to pump...
February is 90 days long.Isn’t it? It feels like it is! February 3rd is the halfway point through winter and it feels like the second half is so much longer than the first half! Cold weather and the panic at work to keep up with your 2022 strategy makes it the...
Landing pages are confusing. Why do you need a landing page if you already have a website? If you have a landing page, how would it differ from the website? Wouldn’t the landing page take away traffic from my website? Is a landing page the same as a sales page?...
In today’s world, we are unlikely to purchase anything without first looking at reviews. Reviews are now a multi-million dollar industry, with major websites including Goodreads, solely dedicated to collecting reviews and companies offering to get you hundreds...
Stop your weekly blog! It’s killing your mojo! Should I write a blog post every week? If you follow any of the leading digital evangelists they will tell you that you should be writing a new blog post every week. At least once a week. And I agree. In the same...
If the election taught us one thing it was this, “Most digital ‘news’ ain’t news. In fact, most of what you see online is bull.” Testimonials and statements of individuals are not to be construed as claims or representations of average...