I cannot remember the amount of core values I have rewritten for growing companies. I can almost guarantee that before I rewrote them, they had one or more of the following as a core value: Employees/ Team Members. We love ’em and they love us Customers: We love...
This book reminds me of the kids’ book “If you give a Mouse a cookie.” You read this book and you will feel all froufrou and warm inside. So you will sit down to meditate and wait for the world’s cosmic energy to hit you with an idea, as Liz...
Ever had a conversation with a client that left you thinking, “Why can’t all of my clients be like him?” Well, hold on to your hats folks because I am here to tell you that they can! Really! You are attracted to people with similarities right? So,...
Business lessons from the guy that started Pixar, Ed Catmull. Before I begin, I have to preface this book report of Creativity, Inc. by stating the obvious: I love Pixar. Who doesn’t, right? I love Toy Story, Finding Nemo and Cars, and don’t even get me...
I am so excited to announce our book challenge for 2016! This is something that we have done as a group in the past, but we’ve never made it public because, well, frankly we didn’t think it was all that relevant to our creative focus. But, looking at that line of...
The elevator pitch – possibly the most irritating piece of your sales strategy. Most people hate developing elevator pitches and many people hate hearing them, so why do we have them? Because every time someone asks you “What do you do?” you should have a quick,...
