by Rebecca Amesbury | Business Owners, Lead Generation, Marketing Strategy |
Let’s Be Honest: You’re Not for Everyone. If you’re an event planner, it doesn’t matter if you have 10,000 recruiters following you, but zero brides. I see this all the time: B2B founders focus on how many followers they have or how many emails they’ve...
by Rebecca Amesbury | An entrepreneur |
Every entrepreneur will face burnout. It’s inevitable. When you feel like you’re pushing a rock up a hill every day, getting punched by clients, employees, and partners every now and then on your journey, you will eventually hit a burnout moment. In my...
by Rebecca Amesbury | Business Owners |
I have a friend who loves to talk about how nobody works as much as she does. She works 30 hours/ week. I would love to invite her into the brain of a business owner, not in a creepy Black Mirror way, but for a better understanding of the fact that business owners...
by Rebecca Amesbury | Business Owners, Marketing Strategy |
Marketing is changing like it always does. The second we think we’ve mastered the game, someone flips the board and introduces a new set of rules. Lately, artificial intelligence (AI) has been hailed as the golden child of marketing, promising automation,...
by Rebecca Amesbury | Blog with Video |
As a staffing company owner, you might find yourself diligently tracking analytics and KPIs, yet still questioning the tangible value of your marketing efforts. It’s a common scenario: investing time and resources into marketing activities without a clear...