by Rebecca Batisto | Marketing Team Member, Small Business |
Don’t let the money in your budget go to waste! This year is winding down faster than any of us can keep up with. Before you know it, it will be time to evaluate what worked and what didn’t. It will be time to set up your marketing budget for the upcoming...
by Rebecca Batisto | An entrepreneur, Marketing Team Member, Small Business, stories |
I am high off the recent experience that was the Women Empower Expo (WEX). The gathering of hopeful female entrepreneurs is a break from the normal networking events I experience. Being a copywriter that works within the more masculine construction, recruiting, and...
by Rebecca Batisto | Marketing Your Freelance Services, Small Business |
MARKETING TOOLS ARE KEY! Being your own marketing department, your own sales team, you own HR department, and your own accounting division while you’re also trying to do the work that actually bring in money, is an exhausting, and sometimes impossible, task. On top of...
by Rebecca Batisto | Copywriting, Marketing Team Member, Small Business |
I cannot remember the amount of core values I have rewritten for growing companies. I can almost guarantee that before I rewrote them, they had one or more of the following as a core value: Employees/ Team Members. We love ’em and they love us Customers: We love...
by Rebecca Batisto | Small Business |
I am on fire today. I’m trying to get so many things done so that I can spend the weekend switched off and face to face with my children. Earlier this week I overheard my 4-year-old tell my 3-year-old, “You know why mama and daddy are always on the phone?...
by Rebecca Batisto | An entrepreneur, Copywriting, Marketing Team Member, Pitching: The Freelance Sell, Small Business |
The elevator pitch – possibly the most irritating piece of your sales strategy. Most people hate developing elevator pitches and many people hate hearing them, so why do we have them? Because every time someone asks you “What do you do?” you should have a quick,...
