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Building a Recruitment Marketing Funnel: From Awareness to Offer

Building a Recruitment Marketing Funnel: From Awareness to Offer

by Lorin Parrella | Lead Generation, Marketing | 0 comments

Recruitment today is about much more than simply posting jobs and waiting for the right candidates to find them. The best talent isn’t just sitting around, waiting to find the perfect job—they’re actively being courted by multiple recruiters and employers....
Why Employee Testimonials Are Key to Your Recruitment Marketing Strategy

Why Employee Testimonials Are Key to Your Recruitment Marketing Strategy

by Lorin Parrella | Brand Management, Marketing | 0 comments

As a staffing firm, you’re tasked with one of the most critical roles in the modern workforce: matching the right talent with the right companies. Candidates aren’t just looking for a paycheck anymore—they’re seeking meaningful connections with the...
The Role of Content Marketing in Attracting Passive Candidates

The Role of Content Marketing in Attracting Passive Candidates

by Lorin Parrella | Content Marketing | 0 comments

In a saturated talent market, where top professionals are either deeply entrenched in their current roles or inundated with job offers, the challenge for hiring managers and recruiters isn’t just finding the right talent—it’s attracting and engaging those...
The Role of Employer Branding in Recruitment: Why It Matters More Than Ever

The Role of Employer Branding in Recruitment: Why It Matters More Than Ever

by Lorin Parrella | Brand Management, Marketing | 0 comments

Employer branding has become a powerful differentiator in recruitment, giving companies a leg up in attracting top talent. And if you’re not paying attention to it, you’re already falling behind. It’s not just about what you do; it’s about how...
How to Celebrate National Staffing Week

How to Celebrate National Staffing Week

by Rebecca Amesbury | Content Marketing, Marketing Strategy, Recruitment Marketing, Social Media | 0 comments

National Staffing Week is a chance to shine a spotlight on the unsung heroes of the workforce—staffing professionals who keep businesses running smoothly. It’s an opportunity to say “thank you” in creative and heartfelt ways. At Abask, we’ve...
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