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Creating a Growth Plan for Your Staffing Firm

Creating a Growth Plan for Your Staffing Firm

by Lorin Parrella | Brand Management | 0 comments

Running a staffing firm comes with a unique set of challenges. Between balancing client needs, managing candidate pools, and navigating the ever-shifting hiring landscape, it’s easy to get caught in a whirlwind of daily operations. But here’s the truth: to...
Why Employee Testimonials Are Key to Your Recruitment Marketing Strategy

Why Employee Testimonials Are Key to Your Recruitment Marketing Strategy

by Lorin Parrella | Brand Management, Marketing | 0 comments

As a staffing firm, you’re tasked with one of the most critical roles in the modern workforce: matching the right talent with the right companies. Candidates aren’t just looking for a paycheck anymore—they’re seeking meaningful connections with the...
The Role of Employer Branding in Recruitment: Why It Matters More Than Ever

The Role of Employer Branding in Recruitment: Why It Matters More Than Ever

by Lorin Parrella | Brand Management, Marketing | 0 comments

Employer branding has become a powerful differentiator in recruitment, giving companies a leg up in attracting top talent. And if you’re not paying attention to it, you’re already falling behind. It’s not just about what you do; it’s about how...
The Marketing Success of the Barbie Movie

The Marketing Success of the Barbie Movie

by Lorin Parrella | Brand Management | 0 comments

Pink is undeniably the color of the summer. How’d we get here? Great marketing. The Barbie movie has remained inescapable in the news and social media for the entire year. The marketing campaign helped launch the film into the first billion-dollar box-office...
Types of Logos and Which Would Work for You!

Types of Logos and Which Would Work for You!

by Anna Rowland | Brand Management | 0 comments

With all the types of logos to choose from, it can be overwhelming to decide what to use for your brand. Here’s your guide to all the types of logos to pick from and what kinds of businesses they work from.  Wordmarks Examples: Coca-Cola, Subway, eBay, West Elm...
What Does Your Logo Say About Your Business?

What Does Your Logo Say About Your Business?

by Rebecca Amesbury | Brand Management, Content Marketing | 0 comments

A logo gives your business its brand identity, so it’s vital to portray your core values through your logo. Here is what the elements of your logo can convey and how to utilize them to tell your business’s story.  Color Color and psychology have been...
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