by Lorin Parrella | Content Marketing |
In a saturated talent market, where top professionals are either deeply entrenched in their current roles or inundated with job offers, the challenge for hiring managers and recruiters isn’t just finding the right talent—it’s attracting and engaging those...
by Lorin Parrella | Brand Management, Marketing |
Employer branding has become a powerful differentiator in recruitment, giving companies a leg up in attracting top talent. And if you’re not paying attention to it, you’re already falling behind. It’s not just about what you do; it’s about how...
by Rebecca Amesbury | Content Marketing, Marketing Strategy, Recruitment Marketing, Social Media |
National Staffing Week is a chance to shine a spotlight on the unsung heroes of the workforce—staffing professionals who keep businesses running smoothly. It’s an opportunity to say “thank you” in creative and heartfelt ways. At Abask, we’ve...
by Lorin Parrella | Content Marketing |
In the ever-evolving digital marketing landscape, businesses are constantly seeking innovative ways to capture the attention of their target audience. One strategy that has proven to be exceptionally effective is the use of narratives in marketing content. Narratives...
by Lorin Parrella | Brand Management |
Pink is undeniably the color of the summer. How’d we get here? Great marketing. The Barbie movie has remained inescapable in the news and social media for the entire year. The marketing campaign helped launch the film into the first billion-dollar box-office...
