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The Importance of Candidate Experience in Recruitment Marketing

The Importance of Candidate Experience in Recruitment Marketing

by Lorin Parrella | Lead Generation | 0 comments

Imagine scrolling through a job board or social media where a captivating job post catches your eye. The logo is sleek, the messaging resonates, and you can’t help but feel drawn in. This is the power of candidate experience—a critical element that can transform...
Why Tone Makes or Breaks Your Content Marketing Game

Why Tone Makes or Breaks Your Content Marketing Game

by Lorin Parrella | Content Marketing | 0 comments

We know you’ve got killer content. It’s packed with valuable insights, backed by data, and tailored to your audience’s needs. But for some reason, it’s just not hitting home. The engagement could be better, the bounce rate is high, and...
Building a Recruitment Marketing Funnel: From Awareness to Offer

Building a Recruitment Marketing Funnel: From Awareness to Offer

by Lorin Parrella | Lead Generation, Marketing | 0 comments

Recruitment today is about much more than simply posting jobs and waiting for the right candidates to find them. The best talent isn’t just sitting around, waiting to find the perfect job—they’re actively being courted by multiple recruiters and employers....
Why Employee Testimonials Are Key to Your Recruitment Marketing Strategy

Why Employee Testimonials Are Key to Your Recruitment Marketing Strategy

by Lorin Parrella | Brand Management, Marketing | 0 comments

As a staffing firm, you’re tasked with one of the most critical roles in the modern workforce: matching the right talent with the right companies. Candidates aren’t just looking for a paycheck anymore—they’re seeking meaningful connections with the...
The Role of Content Marketing in Attracting Passive Candidates

The Role of Content Marketing in Attracting Passive Candidates

by Lorin Parrella | Content Marketing | 0 comments

In a saturated talent market, where top professionals are either deeply entrenched in their current roles or inundated with job offers, the challenge for hiring managers and recruiters isn’t just finding the right talent—it’s attracting and engaging those...
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